Project Description
✅ Relevancy
We supported a client in winning a place on the NHS SBS IT Solutions Framework, enabling them to access and later secure multiple ITT wins within the NHS.
🧩 Challenge
The client lacked internal bid writing capability and capacity to meet the volume and complexity of NHS SBS submissions. They needed to:
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Respond to multiple, detailed questions across technical, commercial, and service areas
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Clearly articulate methodologies and value-adds within strict word counts
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Maintain consistency, compliance, and clarity across all responses under time pressure
🔧 Solution
We:
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Took full ownership of the framework bid, delivering all narrative and compliance elements
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Created a structured response library, enabling rapid and high-quality drafting
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Embedded value-add propositions and methodologies into answers without exceeding word limits
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Continued to support subsequent ITTs, tailoring responses to buyer needs and demonstrating impact aligned to NHS priorities
📈 Result
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Secured a successful place on the NHS SBS IT Solutions Framework
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Converted multiple ITT opportunities into contract wins
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Improved the client’s internal bid efficiency and raised overall win rates
🌍 Impact
Our support gave the client a sustainable, high-performing public sector bid function. By combining sharp content with strategic positioning, they established a strong footprint in the NHS, turning framework access into tangible, revenue-generating outcomes.